Redfern split‑level apartment — a serene retreat in the heart of the action
When we first walked into this apartment on George Street, we were hit by two things: a sense of calm and… incense. Someone had been burning aromatic sticks before we arrived, and oddly enough, it felt like the perfect welcome. That subtle, meditative vibe became our starting point.
This split‑level apartment already had some good bones — high ceilings, a smart layout, light pouring in from the big windows — but it needed help to feel like more than just a city pad. Our brief? Turn this into a buyer‑magnet for young, professional families who want to live in Redfern for its energy, but come home to a place that feels like a sanctuary.
We knew from the start what not to do. This wasn’t the place for heavy “grandma’s sideboard” furniture or overdone staging clichés. We leaned into clean, fresh lines: a round dining table with soft, textured chairs, light modern décor, and playful greenery that gave every corner life.
The living room got layered with soft neutrals and textured rugs, balancing the brick balcony’s urban edge with warmth and tactility. In the bedrooms, we kept the palette bright and airy — crisp whites, earthy terracottas, and muted greys — so that potential buyers could instantly imagine waking up with the skyline framed in their windows. The balcony? We styled it simply with light, lounge‑style seating, because in this area, outdoor space is gold.
The real trick? Editing. The more we removed, the bigger and breezier it felt. This wasn’t about filling space — it was about creating flow. A place where the energy of Redfern stays outside, and inside feels like a Sunday morning.
The result? Simple, stylish, and very “Redfern 2025.” We’ve had agents tell us it was one of the easiest campaigns to sell — buyers walked in, stayed longer than usual, and started planning their life here. Which is exactly what staging is meant to do.
“It felt like a real home the second I walked in.” — Agent
- 2‑bed, 2‑bath split‑level apartment in Redfern
- Styling brief: create lightness & flow for young professional buyers
- Clean modern furniture, soft textures, minimalistic balcony lounge
- Focused on making rooms feel larger & calmer
- Result: strong buyer engagement & fast campaign turnaround
🏙️ 2‑bed Redfern apartment — split‑level with balcony views
🎨 Styling: Soft neutrals + modern textures
✨ Feel: Urban energy meets Sunday‑morning calm
⚡ Impact: Buyers stayed longer & connected instantly